Brain Surgery Live : Patient Does Very Well, Ratings Not So Much
While the media was fascinated, or outraged at the prospect of Brain Surgery Live, showing viewers the final two hours of a much longer deep-brain stimulation procedure performed at Cleveland’s University Hospitals Case Medical Center, viewers were much less engaged.
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Channel 4 to broadcast first TV ad of live surgery
Channel 4 and Cancer Research UK have teamed up to air a colonoscopy being performed live on a patient in what the two organisations claim is a world first in broadcasting.
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